The importance of videos in marketing can never be exaggerated. According to a recent report from LAI Video, video traffic accounts for 80% of online traffic. Also, WordStream recently reported that digital marketers who employ videos in their marketing strategy tend to scale monetarily 49% faster than marketers who do not. These statistics and more…
Have you suddenly discovered that your website has dropped in Google rankings? This is something that can be devastating and especially when you have worked hard to get to the first page. Perhaps you let your guard down and all of a sudden, this has come back to bite you. But, are you not sure…
Shopify conversion rate optimization is a technique that helps brands improve their conversions and increase their sales. In this article, we will discuss the various methods of Shopify conversion rate optimization and how it can help you increase your conversions. Introduction: The article discusses the various methods of Shopify conversion rate optimization and how it…
Mobile phones produce a significant amount of traffic. People spend 60% of their time interacting with web information on mobile devices rather than desktop computers. And as more people use smartphones to access the internet, having a mobile-friendly website is becoming increasingly vital for businesses. Developing a mobile marketing plan is critical for the success…
In today’s society, it is hard to go a day without using email. Whether we are communicating with our boss, co-workers, or friends, email has become a staple in our everyday lives. It appeared in the 2000s, and since then it has had a profound influence on our lives. In many ways, email has made…
With 58.4% of the world population on social media, businesses have the great opportunity to win customers and grow their business online. It is essential to understand that the sentiment of the audience and their behavior is dynamic. Therefore, the ideas working a year ago may not necessarily get you desired results now. The best practice for…
Marketers are responsible for working to increase the amount of traffic and qualified leads that are generated through the corporate website. Because of this, it is absolutely necessary to have a solid understanding of the influence that useful SEO (search engine optimization) Analysis tools can have on the effectiveness of marketing initiatives. By utilizing these…
The photography industry is constantly evolving, with new trends and technologies emerging every year. If you’re looking to launch a photography business, it’s important to stay up-to-date on what’s happening in the industry — or else your startup might fall behind before it even begins. If you want to run a successful Business headshots photography,…
So, you’ve created and published what you believe is engaging and helpful online content. It’s visually appealing, detail-oriented, and addresses your audience’s questions and pain points. You’re hoping these new how-to guides, blog posts, infographics, and videos will increase your online traffic. But with digital marketing, putting content out there for the world to see…
Most modern companies are investing a lot in digital analytics. They are either equipped with the best revenue analytics tools or have professional analysts on their teams. It is because B2B marketers find it challenging to connect their activities with revenue. With revenue analytics, marketing managers can improve their digital marketing initiatives and accurately make…
